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Edge16 Oct 2026
Winner, Winner: The Chicken McNugget Story
How a 1940s breeding contest, a Cornell food scientist, and a hedge by Ray Dalio helped McDonald's turn the Chicken McNugget into a fast-food icon.
Prada
Prada (1913) investor relations material
Prada Q3 2026 TU earnings summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Q3 2026 TU earnings summary22 Oct, 2026
Executive summary
Nine-month net revenues were €4,540.7m, up 14.5% at constant exchange rates and 3.5% organically; reported growth was 11.6%.
Q3 net revenues rose 11.2% at constant exchange rates and 1.2% organically, supported by brand desirability and retail execution amid challenging conditions.
Financial highlights
Retail revenue was €3.934bn, up 11.0% at constant exchange rates and 2.0% organically in 9M; Q3 was stable organically versus +8% in Q3-25.
Wholesale revenue rose 35.5% at constant exchange rates and 17.3% organically; royalties increased 76.5% and 16.1%, respectively.
FX reduced reported revenue growth by 2.9 percentage points; full-year FX was estimated to weigh 150 bps on EBIT margin.
Versace contributed €440.8m in net revenues; its retail sales contribution was €322m in 9M.
Outlook and guidance
September and October trends were better than July and August; no major Q4 trend change was expected, with October carrying less weight than November and December.
Organic growth was viewed as sufficient to keep margins steady without reducing investment; the final ±50 bps depended on the last two months of the year.
Versace is preparing a new creative debut in 2027; priorities include full-price repositioning, closing non-strategic stores and strengthening the organisation.
Ambition remains solid, sustainable, above-market growth, with continued vigilance on sector and macro headwinds.
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Latest events from Prada
- Net revenues up 16% to €3,048 million, with EBIT Adjusted margin at 17.4%.1913
Q2 2026 - Q1 2026 net revenues up 13.8% year-over-year, led by Americas and Asia Pacific growth.1913Q1 2026 TU
- Net revenues up 9% at constant FX, Miu Miu surges, Versace integration impacts margins.1913Q4 2025
- Net revenues up 9%, retail up 10%, Miu Miu surges 49%, and Versace acquisition announced.1913Q2 2025
- Revenues up 18% to €3.83B, led by Miu Miu's 97% surge and broad-based regional growth.1913Q3 2024
- Retail sales up 18%, EBIT margin 22.6%, and net income up 26%, led by Miu Miu's 93% growth.1913Q2 2024
- Versace acquired for €1.25B to expand luxury reach and drive long-term growth.1913M&A Announcement
- Q1 2025 revenues up 13% year-over-year, led by Miu Miu's 60% retail sales growth.1913Q1 2025
- Double-digit revenue and profit growth led by Miu Miu's 93% sales surge and margin expansion.1913Q4 2024
Next Prada earnings date
Q4 20265 Mar, 2027
Prada
Next Prada earnings date
Q4 20265 Mar, 2027
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Frequently asked questions
Italian Luxury
Prada S.p.A. is an Italian luxury fashion house with over 100 years of heritage and history. It is famous for its leather handbags, travel accessories, shoes, ready-to-wear garments, and a variety of other fashion accessories. Prada’s design language and image are distinctly rooted in European luxury, and its products are sold globally through a network of stores operated by the company as well as through partnerships with various retailers. The company is headquartered in Milan, Italy, and its shares are listed on the Hong Kong Stock Exchange.
Mario and Martino Prada
Founded in 1913 by Mario Prada and his brother Martino as a leather goods shop in Milan, Italy, the store initially sold leather products and imported English steamer trunks and handbags. The Prada brand was built on a foundation of high-quality materials and sophisticated craftsmanship, which set the stage for its future luxury persona. The company's leadership eventually passed to Mario Prada’s daughter, Luisa, and then to her daughter, Miuccia Prada, who joined the company in 1970. Under Miuccia's leadership, Prada transformed from a traditional luxury brand into a beacon of high fashion and innovation. She introduced the now-iconic nylon bags and expanded the company’s product line to include ready-to-wear collections. The 1980s and 1990s marked significant growth and expansion for Prada, and the brand became synonymous with understated elegance and luxury, distancing itself from the more ostentatious fashion trends of the time.
The Product Portfolio
Prada is known for its range of luxury products and craftsmanship and produces a wide range of different products. The brand is famous for its leather handbags, but Prada also offers an extensive selection of footwear, ready-to-wear clothing, and much more. Additionally, Prada’s product range includes items like belts, eyewear, scarves, and other similar accessories. The company is one of the most well-known luxury houses globally, together with names such as LVMH, Kering, and Christian Dior.
Getting Products to Consumers
The company operates a network of boutiques worldwide, located in high-end shopping districts, luxury malls, and various exclusive locations. In addition to its standalone stores, Prada also distributes its products through franchise-operated stores, multi-brand boutiques, and luxury department stores.