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Stanley Black & Decker Morgan Stanley’s 13th Annual Laguna Conference summary

Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
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Morgan Stanley’s 13th Annual Laguna Conference summary11 Sep, 2025

Leadership and organizational updates

  • COO Chris Nelson will become CEO in October, with Don Allan moving to Executive Chair, signaling continuity in transformation and growth focus.

  • Michael Worley joins as VP of IR, replacing Dennis Lange, who moves to a strategy role.

Strategic brand focus and innovation

  • Capital is being concentrated on DEWALT, STANLEY, and CRAFTSMAN, which represent over 75% of revenue and target key market segments.

  • Investments in STANLEY and CRAFTSMAN are showing early results, especially in Europe and Latin America, with further U.S. hand tools focus and DIY repositioning expected to drive growth by 2026.

  • Product innovation is prioritized in carpentry, concrete, plumbing, mechanical, and electrical categories, with new launches expected to boost DEWALT growth.

  • Over 400 customer-facing employees have been added, mainly in sales and field support, to strengthen relationships and drive sales initiatives.

Financial targets, margin expansion, and tariff mitigation

  • Despite macro and political headwinds, long-term targets set at the previous Capital Markets Day remain in place, though tariffs have delayed achievement by about 12 months.

  • Gross margin is expected to reach low 30% in the back half of the year, with a target of 35% now anticipated about a year later than originally planned.

  • Tariff mitigation, price increases, and supply chain shifts (notably moving production from China to Mexico) are key to margin expansion.

  • USMCA compliance is a strategic focus, with efforts to maximize local content and multi-nodal manufacturing to adapt to evolving trade regimes.

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Frequently asked questions

Stanley Black & Decker provides a broad range of tools, storage and industrial products for home and commercial use. The company offers products for all home use applications to consumers, professionals, do-it-yourselfers, contractors and industry. The company source its products from manufacturers who are committed to meeting the needs of their customers through innovation, quality products and customer service.

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