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Step One Clothing (STP) investor relations material
Step One Clothing AGM 2025 summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Opening remarks and agenda
Meeting opened with a quorum present and acknowledgment of traditional custodians, emphasizing sustainability and ethical practice.
Board members, executive team, and audit partner introduced; meeting held virtually.
Agenda included strategic highlights, CEO address, formal business, and Q&A.
Financial performance review
Revenue reached AUD 86.9 million, up 2.8%; net profit after tax was AUD 12.6 million, up 2%.
EBITDA was AUD 17.4 million, down 3.7%; cash and financial assets totaled AUD 33.1 million with no debt.
Gross margins impacted by increased promotional activity; average order values grew.
Strategic initiatives and plans
Four-pillar growth strategy: product innovation, customer acquisition, channel diversification, and international expansion.
Launched Cloud Mesh range and expanded women's segment, now 15% of sales.
Customer base grew 15% to 1,923,000; indirect sales channels up 53%, now 8.2% of revenue.
Partnerships with Amazon, John Lewis, and social commerce channels matured.
FY26 focus: operational reset, recalibrated promotional strategy, pricing, inventory management, and brand investment.
New product launches in FY26 include women's period product and sock range.
Strategic partnerships launched with the National Basketball League and Basketball Australia.
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