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Upsales (UPSALE) investor relations material
Upsales Q3 2025 earnings summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Executive summary
Transitioned from a traditional CRM provider to an AI-driven revenue platform, leveraging proprietary B2B data and automation to drive customer growth and differentiate in the SaaS market.
Strong revenue and ARR growth in Q3, with ARR reaching SEK 147.7 million, up 6.8% year-over-year, and net sales for Q3 at SEK 38.2 million.
Product innovation focused on the launch and adoption of the Upsales agent platform and AI agents, enabling automation across sales, finance, marketing, and customer service.
Growth strategy centers on expanding within the existing customer base, building out commercial and sales teams, and investing in professional services.
Strong customer feedback and productivity gains from AI rollout, with accelerating demand from existing customers.
Financial highlights
Annual recurring revenue (ARR) reached SEK 147.7 million, up 6.8% year-over-year, reversing a previous -2.0% decline.
Net sales for Q3 were SEK 38.2 million, up from SEK 35.7 million in Q3 2024, with a 7.0% year-over-year increase.
Recurring subscription revenue accounted for 95.9% of total net sales.
EBITDA for Q3 was SEK 13.4 million (margin 35.1%), up from SEK 11 million (margin 30.8%) year-over-year.
EBIT was SEK 10.9 million, net income SEK 8.8 million, and operating cash flow SEK 2.1 million.
Net cash position at quarter-end was SEK 20.5 million, down from SEK 29.9 million year-over-year.
Outlook and guidance
Management prioritizes growth over short-term margins, with ongoing investments in product, sales team, and organizational expansion.
Long-term ambition to surpass SEK 1 billion in revenue within three to five years, driven by AI and go-to-market improvements.
Accelerate package, bundling AI features, and AI-driven product enhancements are expected to drive future growth as more customers upgrade.
Growth rate is expected to continue increasing, supported by strong sales momentum and AI feature expansion.
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