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Das Auto

Volkswagen AG, recognized globally for its iconic "VW" logo, is one of the most well-known automotive manufacturers in the world. Founded in 1937 and headquartered in Wolfsburg, Germany, Volkswagen has grown to be a leading global automotive company. With a wide array of vehicle models and brands under its umbrella, Volkswagen’s portfolio ranges from economy vehicles to luxury cars and commercial vehicles.

The People’s Car

Volkswagen's inception was rooted in the desire to create a car that was affordable and practical for the German public. The result was the creation of the "Volkswagen," literally translated as the "people's car." The first model produced was the now-iconic Volkswagen Beetle, a car that is synonymous with the brand and one of the best-selling cars of all time. Over the years, Volkswagen expanded its product line, introducing classic models such as the Golf, Polo, and Passat, each finding significant success in global markets.

Global Reach and Diverse Portfolio

Today, Volkswagen is a brand rooted in Europe but with an extensive network of manufacturing and assembly facilities that span the globe, with plants in more than 27 countries. Apart from its core Volkswagen Passenger Cars brand, the Volkswagen Group also owns several high-profile automotive brands, including Audi, SEAT, ŠKODA, Bentley, Bugatti, Lamborghini, Porsche, and more. The company also owns several brands operating toward commercial customers with names such as MAN and Scania under their ownership. This means that regardless of whether a customer is looking for a high-performance supercar or a family vehicle, Volkswagen has several models available under its umbrella. Operating as a conglomerate is nothing unique in the automotive industry, and examples of this include Stellantis and General Motors.

The Future of The Industry

Volkswagen has always been committed to innovation and technology in its pursuit to create advanced vehicles. The company invests heavily in Research & Development, working on the continuous improvement of its internal combustion engines, while also focusing on the development of innovative and sustainable drive technologies. Like the rest of the automobile industry, Volkswagen will need to transform its business for an electrified future. This is something that they have begun to do, most notably with their line of “ID” models.