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Wirtualna Polska (WPL) investor relations material
Wirtualna Polska Q2 2025 earnings summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Q2 2025 earnings summary26 Aug, 2025
Executive summary
Q2 2025 cash revenue rose 43% YoY to PLN 535.4m; adjusted EBITDA up 24% YoY to PLN 121.9m.
Pro forma (Invia Group & Creative Eye as if acquired Jan 1, 2024): revenue up 5% YoY to PLN 591.3m, adjusted EBITDA down 2% YoY to PLN 132.4m.
Net profit attributable to equity holders was negative at PLN -11.1m in Q2 2025, impacted by one-off M&A and restructuring costs, higher amortization, and increased financial costs.
Major acquisitions included Invia Group (April 2025) and Creative Eye (September 2024), significantly expanding the Travel segment.
Operating cash flow increased 26% YoY to PLN 166.1m in Q2 2025, reflecting travel business seasonality.
Financial highlights
Q2 2025 reported revenue: PLN 540.8m (+42% YoY); pro forma: PLN 596.7m (+4% YoY).
Adjusted EBITDA: PLN 121.9m (+24% YoY); pro forma: PLN 132.4m (-2% YoY).
Net income attributable to equity holders: PLN -11.1m (reported), PLN -15.5m (pro forma).
H1 2025 pro forma revenue: PLN 1,179.9m (+5% YoY); adjusted EBITDA: PLN 264.3m (-1% YoY).
Operating cash flow in H1 2025 increased 21% YoY to PLN 297.0m.
Outlook and guidance
Advertising & Subscriptions: revenues expected to remain flat YoY in H2 2025; subscription growth offsets weak display ad market.
Travel: high single-digit revenue growth expected, driven by strong CEE outbound travel; DACH region to remain subdued.
Consumer Finance: expects a rebound in EBITDA after temporary cost structure adjustments.
Net debt/Adj. EBITDA ratio trend for H2 2025?
Impact of one-off costs on Q2 2025 net profit?
DACH travel segment challenges in H2 2025?
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Next Wirtualna Polska earnings date
Q3 202518 Nov, 2025
Next Wirtualna Polska earnings date
Q3 202518 Nov, 2025
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Frequently asked questions
Wirtualna Polska Holding S.A. is a leading media group in Poland, offering online news and entertainment through its online portals as well as via mobile applications and free mobile applications under the Kino Polska Mobile application brand. Other business segments include real estate investment and development activities, publishing, digital printing services, retailing of foodstuffs, a number of franchised superstores operating under the WIX Supermarkety brand name and an IT outsourcing arm offering cyber security solutions.
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