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Zabka (ZAB) investor relations material
Zabka Investor Day 2025 summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
Strategic vision and growth outlook
Upgraded growth forecast: targeting 1,300+ new store openings annually in Poland and Romania through 2028, aiming for 16,000 stores by 2028 and a long-term potential of 27,000 stores, up from previous estimates.
Like-for-Like sales expected to grow mid to high single digits, driven by street food, expanded services, product innovation, and digital engagement.
International expansion in Romania progressing rapidly, with over 120 stores opened in a year, strong customer traction, and revised white space potential of 7,600 stores.
Store network growth underpinned by advanced AI-driven site selection, robust store economics, and low closure rates.
Continued replacement of traditional trade and sourcing of prime locations, with a superior franchise offer and increasing franchisee margins.
Digital transformation and innovation
Digital businesses targeted to grow 5x by 2028, with break-even achieved and new services like Żappka Pay, EasyDrop, In-Pulse, ŻabkaAds, and izidrop launched.
Żappka app at the center of digital strategy, now with 10.9 million users and driving 27% YoY growth in app-driven sales.
Over 10 million app users and 30%+ of sales through the app; 5,000 digital screens deployed for retail media monetization.
Technology and data science, including GenAI, deliver efficiency gains and underpin commercial decisions.
Digital engagement is a major consumer trend, with 68% of the Polish population using retailer apps and 85% using grocer loyalty schemes.
Product and service innovation
Street food platform launched, driving QMS (foodservice) growth, now approaching 20% of transactions, with a long-term goal to reach 30%+.
Over 614 new exclusive products introduced in 2024, with a focus on ready-to-eat and innovative own brands.
Over 20 in-store services and a robust new product development pipeline, introducing 30-40 new QMS products monthly and 1,500 branded products annually.
Enhanced customer value proposition through digital enablement, personalized promotions, and a strategic roadmap for new services.
App users generate baskets approximately 20% higher than non-users, highlighting the impact of digital engagement on sales.
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