BMW Group (BMW) US capital market event presentation summary

U.S. market presence and economic impact

• Operates 30 locations in 12 states, supporting over 120,000 jobs and contributing $43.3 billion annually to the U.S. economy.

• Over 7.3 million vehicles built in the U.S. since 1994, with 639 dealers across four regions.

• Plant Spartanburg is a major anchor, employing over 11,000 people and assembling more than 1,500 vehicles daily.

• Nearly 90% of BMW's U.S. economic impact comes from Plant Spartanburg.

• Exported nearly 200,000 vehicles in 2025, with a total export value of $9 billion.

Sales performance and product mix

• Delivered 418,000 vehicles in the U.S. in 2025, with BEVs accounting for 10.7% of sales.

• Top five U.S. models represent 68% of sales, with X3 and X5 among the most popular.

• U.S. M models have a 19% share of total volume, nearly double the global average.

Dealer and customer relations

• Maintains strong dealer relations, consistently ranking in the top three for OEM dealer relations.

• BMW Financial Services ranked #2 for overall dealer satisfaction in 2026.

• Customer contact center handled 27 million interactions, achieving a 73 NPS and #1 satisfaction among premium auto finance providers.