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Beiersdorf (BEI) Q2 2024 earnings summary

Event summary combining transcript, slides, and related documents.

Logotype for Beiersdorf Aktiengesellschaft

Q2 2024 earnings summary

2 Feb, 2026

Executive summary

  • Achieved 7.1% organic group sales growth in H1 2024, with consumer segment up 8% and tesa up 2.9%.

  • Outperformed the market, gaining share across brands and regions, especially with NIVEA and Derma.

  • E-commerce sales rose 16% with share up 88bps, and innovation initiatives advanced, including NIVEA relaunch and new product launches.

  • Share price closed H1 2024 at €136.55, supported by dividend increase and share buyback.

  • Confirmed full-year guidance for 6%-8% organic sales growth and EBIT margin expansion.

Financial highlights

  • Group sales reached €5,175m (+4.8% nominal, +7.1% organic); EBIT (excl. special factors) was €838m, margin at 16.2%.

  • Profit after tax was €590m; EPS increased to €2.57.

  • Gross margin improved by 110bps year-over-year to 61.2%.

  • Working capital ratio to net sales improved to 5.6%.

  • Marketing spend rose to 25.9% of sales, with digital up 1.5pp.

Outlook and guidance

  • Group organic sales growth expected at 6%-8% for 2024, with EBIT margin slightly above previous year.

  • Consumer segment EBIT margin (excl. special factors) to expand by 50bps; tesa EBIT margin to remain stable.

  • Guidance range depends on La Prairie and North America performance; aiming for upper end of range.

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