D-Market Elektronik Hizmetler ve Ticaret (HEPS) Q1 2024 earnings summary
Event summary combining transcript, slides, and related documents.
Q1 2024 earnings summary
3 Feb, 2026Executive summary
Achieved strong Q1 performance in 2024, exceeding GMV and EBITDA guidance, with robust operational and financial results driven by effective execution and a favorable base effect from last year's earthquake.
GMV rose 42.5% year-over-year to TRY 36.3 billion, with revenue up 45.0% to TRY 11.3 billion, and order volume up 21.7% to 29.3 million.
Net loss narrowed to TRY 130.7 million from TRY 324.9 million in Q1 2023, while EBITDA improved to TRY 289.4 million from TRY 12.2 million.
Maintained leadership as Turkey's most recommended e-commerce brand, with an NPS of 73 and an active customer base of 12.1 million.
Strategic focus on loyalty, delivery, affordability, and externalizing services drove operational and financial improvements.
Financial highlights
Revenue increased 45% year-over-year to TRY 11,309.6 million, with delivery service revenue up 95%.
GMV grew 138% year-over-year (43% adjusted for inflation), driven by 17% higher average order value and 22% more orders.
Gross contribution margin improved by 1.2pp to 10.5% of GMV, the highest since IPO.
EBITDA margin rose to 0.8% of GMV, a 0.7pp improvement.
Free cash flow reached TRY 1,029.6 million, supported by TRY 1,455.7 million in operating cash flow and disciplined working capital management.
Outlook and guidance
Q2 2024 GMV expected to grow around 75% year-over-year, with EBITDA margin projected at 1.8%-2% of GMV.
No corporate tax expected in 2024 due to R&D incentives; tax payments likely to start in 2026.
Free cash flow expected to improve for full-year 2024, driven by EBITDA growth and negative working capital.
Focus remains on sustainable, profitable growth and prudent capital allocation.
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