Mama's Creations (MAMA) 38th Annual Roth Conference summary

Growth and retail expansion

• Focused on expanding in club and mass channels, with strong partnerships at Costco, Sam's Club, BJ's, and Walmart, and new launches at Target.

• Achieved everyday item status at Costco Northeast after a successful MVM promotion, with potential for expansion to other regions.

• Walmart business grew from one to nine items in a short period, with increasing sales velocities across all major retail partners.

• Product portfolio is broad and appeals to a wide consumer base, supporting continued growth.

• Distribution is nationwide but still thin, with significant opportunity to increase SKUs per store.

Operational capacity and infrastructure

• Hired a COO with extensive logistics experience and doubled manufacturing footprint through a Sysco division acquisition.

• Current infrastructure can support doubling of revenue without further expansion.

• Leadership views $1 billion in revenue as a stepping stone, not a final goal, in a $40 billion category.

M&A strategy and criteria

• Acquisition targets must be in the deli category, offer incremental customers, categories, or capabilities, and have their own manufacturing.

• Culture and employee tenure are critical; high tenure among blue-collar workers is a key differentiator.

• Prefers deals at attractive valuations, with recent acquisitions completed at low revenue multiples.

• No pressure to acquire; will only pursue deals that are highly attractive, otherwise will invest in internal growth.