National CineMedia (NCMI) Registration Filing summary

Company overview and business model

• Operates the largest cinema advertising platform in the U.S., connecting brands to young, diverse audiences through in-theater and digital channels.

• Generates revenue primarily from national, regional, and local advertising in theaters, lobby networks, and digital products.

• Holds exclusive long-term advertising rights in major theater chains via exhibitor service agreements, with a weighted average remaining term of 12.4 years as of June 26, 2025.

• Emerged from Chapter 11 bankruptcy in August 2023, restructuring secured debt and issuing new equity to creditors.

Financial performance and metrics

• Incorporated by reference are audited financials for the year ended December 26, 2024, and quarterly reports for March and June 2025.

• As of September 23, 2025, 93,718,031 shares of common stock were outstanding.

Use of proceeds and capital allocation

• Net proceeds from the primary offering will be used for working capital and general corporate purposes.

• May use proceeds to purchase NCM LLC membership units; NCM LLC will have broad discretion over use of such proceeds.

• Will not receive proceeds from the sale of shares by the selling stockholder.