Safaricom (SCOM) Investor presentation summary

Vision and strategy

• FY20 strategy targeted becoming a purpose-led technology company by end-2025; FY30 vision is Africa’s leading purpose-led technology company, delivering personalized digital services and secure digitization solutions.

• Strategy priorities: protect and grow the core, accelerate the TechCo transition, boost Ethiopia, unlock value through new delivery models, expand device financing and fixed broadband.

• Six big bets span consumer 4G and digital content, M-PESA and financial services, enterprise, public-sector digitization, fixed broadband, and profitable growth in Ethiopia.

• FY30 success measures include 70Mn+ group customers, double-digit topline growth, >90% 4G+ penetration, #1 customer and network NPS, and 80% sustainability index.

• Purpose-led commitments include 95% green energy for the network, 5Mn+ trees grown, 70Mn+ people financially included, and 50:50 gender representation at all levels.

Kenya business and technology

• Kenya business has 46Mn+ customers, 34Mn+ M-PESA customers, 1.5Mn+ M-PESA merchants, 266K+ active agents, and 640K+ homes passed.

• HY20–HY25 delivery included 2x mobile data revenue, stable voice with 56% growth in usage, 5x+ M-PESA merchants, 2x agents, and 4x fixed homes connected.

• Network and technology capabilities include 4,000 TPS M-PESA capacity, 70+ AI/ML models in production, 400+ agile developers, and 90% of IT workloads on cloud native infrastructure.

• H1 FY25 consumer metrics: 4G+ devices +35% YoY, data traffic +16%, data customers +10%, voice customers +11%, and total minutes +19%.

• Fixed broadband held 37% market share; HY25 revenue grew 15% YoY to KES 8.5Bn and active customers grew 20% to 329K.

Consumer, fixed and financial services

• Consumer strategy emphasizes segment-led integrated offers, 4G+ device adoption, digital content, and AI/ML personalization; ~12Mn customers lack 4G+ devices and >50% of data customers use under 1GB monthly.

• Fixed broadband targets ubiquitous access by FY30 through fibre, 4G/5G fixed wireless, and satellite; addressable homes and businesses with power are shown rising from 2.0Mn in FY24 to 11.0Mn in FY30.

• Fixed execution focuses on accelerating penetration, digitizing end-to-end customer journeys, and bundling connectivity with security, IoT, cloud, insurance, and smart-home services.

• Financial-services ambition is an ecosystem for payments, borrowing, protection, saving, and investing; M-PESA’s consumer super app had 3.6Mn 30-day active users and its business super app 269K.

• Financial-services revenue mix shifts from HY25 94% payments and 6% lending to FY30 82% payments, 12% lending, and 6% wealth and insurance.