TextMagic (MAGIC) Q4 2025 earnings summary

Executive summary

• Revenue for 2025 was €13.55M, down 7% year-over-year, mainly due to unfavorable FX rates and competitive pricing changes.

• Operating loss of €0.61M versus a profit of €1.84M in 2024, driven by higher depreciation and asset impairment.

• EBITDA was €4.90M (36% margin), down from €5.94M (41% margin) in 2024.

• Strategic actions included the sale of Edicy OÜ (Voog platform) and the start of liquidation of the Romanian subsidiary.

• Dividends of €1.29M (€0.15/share) were distributed in October 2025.

Financial highlights

• Gross profit declined to €8.66M from €9.85M year-over-year.

• Net loss for 2025 was €1.95M, compared to a net profit of €2.05M in 2024.

• Cash flow from operating activities was €4.09M, down from €5.76M in 2024.

• Cash balance at year-end was €3.91M, up from €3.43M.

• Direct costs rose to €4.89M (36% of revenue) due to higher input prices and pricing strategy.

Outlook and guidance

• 2026 priorities are to improve cash flow and profitability, with a focus on marketing transformation and cost efficiency.

• Emphasis on operational messaging, consent-based communication, and enhanced user experience.