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Business Philosophy12 Aug 2025
Maziar Mike Doustdar: Novo Nordisk's New CEO
A portrait of the pharmaceutical giant's new CEO, who assumes the position at a critical time for the company in its competition with Eli Lilly.
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Emil Persson
Current role at Quartr
Content Writer
Resides in
Stockholm, Sweden
Experience
Prior to joining Quartr, Emil worked as a writer on a freelance basis and spent time at a content agency. Emil has studied literature and has spent countless hours reading and researching the markets in general, and great businesses in particular. Besides continually expanding his knowledge within investing, he has a keen interest in history, fitness, and the Swedish football league.
Favorite Book
Skin in the Game, Nassim Nicholas Taleb (2017)
Favorite Podcast
Business Breakdowns
Connect with Emil
LinkedIn
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Edge8 Aug 2025
Novo Nordisk: Tipping the Scale of Innovation
Taking a look at the company behind Ozempic and Wegovy and diving into their history, business, and the challenges it now faces.
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Edge27 Jun 2025
500 Years of Craft, One Family Legacy: Beretta Holding's Global Expansion
How Beretta Holding managed to transform from a 16th-century gun barrel producer into a global industrial group while preserving 500 years of legacy.
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Edge13 Jun 2025
Airbnb: The Hospitality Giant Without Property
Airbnb has grown from an idea to help the Co-Founders make rent, to one of the most dominant companies in the global hospitality industry.
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Edge16 May 2025
The Rise and Fall of Wirecard
A look inside the Wirecard scandal, which took the company from the prestigious DAX 30 to insolvency through the largest accounting fraud in European history.
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Edge18 Apr 2025
Moncler: From the Mountains to the Runway
The story of Moncler, all the way from its beginnings in the Alps to its journey to some of the most prestigious runways in the world.
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Edge21 Mar 2025
Adobe: Equipping the Architects of Digital Expression
The story of how Adobe grew from a small garage upstart to one of the largest and most dominant software companies in the world.
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Edge20 Dec 2024
Under the Hood: AutoZone's Blueprint for Retail Excellence
An in-depth look at the largest aftermarket auto parts retailer in the U.S., its philosophy, and masterful capital allocation.
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Edge15 Nov 2024
House of Warhammer: The Inner Workings of Games Workshop
A look under the hood of Games Workshop, a high-margin business in an incredibly niche market, with sky-high stock returns.
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Edge25 Oct 2024
Deere & Company: Shaping the Future of Agriculture Since 1837
Detailing the history of agriculture and Deere & Company, all the way from 1837 to the present day.
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Edge20 Sep 2024
Timeless Timepieces: The Rolex Story
A comprehensive overview of how Rolex went from a small upstart to one of the most famous and respected brands in the world.
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Company Research27 Jun 2024
Tesla: Leading the EV Revolution
A deep dive into how Tesla revolutionized the automotive industry, its journey as a company, and what challenges lie ahead.
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Company Research19 Jun 2024
Apple: From Garage Upstart to Global Giant
The story of how Apple went from a team consisting of two founders in a garage to being one of the most influential companies in the world.
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Company Research11 Jun 2024
Golden Goose: A Breakdown Ahead of a Potential IPO
A closer look at the Italian luxury company Golden Goose ahead of a potential IPO on the Milan Stock Exchange.
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Company Research3 Jun 2024
The PayPal Story: Online Payment Pioneers
A comprehensive rundown of PayPals history, its founders, and key strategies that enabled the company to revolutionize online payments.
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Business Philosophy31 May 2024
Alex Chriss: The New CEO of PayPal
In late 2023, the former Intuit Senior VP Alex Chriss took over the reins as CEO at PayPal. Discover his background and what's up next for this sleeping giant.