Latest articles from Emil Persson
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Moncler: From the Mountains to the Runway
The story of Moncler, all the way from its beginnings in the Alps to its journey to some of the most prestigious runways in the world.
Company Research
2025-04-18
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Adobe: Equipping the Architects of Digital Expression
The story of how Adobe grew from a small garage upstart to one of the largest and most dominant software companies in the world.
Company Research
2025-03-21
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Professor Tony Garcia of Seton Hall: Teaching Qualitative Research With Quartr Pro
A conversation with Professor Garcia of Seton Hall University, where we discuss fundamental research, and Quartr Pro as an educational tool.
Investment Strategy
2025-03-05
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Under the Hood: AutoZone's Blueprint for Retail Excellence
An in-depth look at the largest aftermarket auto parts retailer in the U.S., its philosophy, and masterful capital allocation.
Company Research
2024-12-20
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House of Warhammer: The Inner Workings of Games Workshop
A look under the hood of Games Workshop, a high-margin business in an incredibly niche market, with sky-high stock returns.
Company Research
2024-11-15
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Deere & Company: Shaping the Future of Agriculture Since 1837
Detailing the history of agriculture and Deere & Company, all the way from 1837 to the present day.
Company Research
2024-10-25
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Timeless Timepieces: The Rolex Story
A comprehensive overview of how Rolex went from a small upstart to one of the most famous and respected brands in the world.
Business Philosophy
2024-09-20
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Tesla: Leading the EV Revolution
A deep dive into how Tesla revolutionized the automotive industry, its journey as a company, and what challenges lie ahead.
Company Research
2024-06-27
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Apple: From Garage Upstart to Global Giant
The story of how Apple went from a team consisting of two founders in a garage to being one of the most influential companies in the world.
Company Research
2024-06-19
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Golden Goose: A Breakdown Ahead of a Potential IPO
A closer look at the Italian luxury company Golden Goose ahead of a potential IPO on the Milan Stock Exchange.
Company Research
2024-06-11
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The PayPal Story: Online Payment Pioneers
A comprehensive rundown of PayPals history, its founders, and key strategies that enabled the company to revolutionize online payments.
Company Research
2024-06-03
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Alex Chriss: The New CEO of PayPal
In late 2023, the former Intuit Senior VP Alex Chriss took over the reins as CEO at PayPal. Discover his background and what's up next for this sleeping giant.
Business Philosophy
2024-05-31
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The Rise of Athleisure
A closer look at the athleisure trend from a business standpoint, the driving factors behind its rise in popularity, and the companies involved.
Business Philosophy
2024-05-30
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Raspberry Pi: An Overview Ahead of their IPO
A company description of Raspberry Pi, and an overview of the current information ahead of the company's upcoming IPO
Company Research
2024-05-29