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Electronic Arts Inc. develops, markets, publishes, and distributes games, content, and services for game consoles, PCs, mobile phones, and tablets. The company's portfolio includes EA SPORTS franchises such as Madden NFL football, FIFA Soccer, NHL Hockey, NBA LIVE basketball, PGA TOUR Golf, SSX, and Fight Night boxing; non-EA branded products under the Maxis label such as SimCity Social, Pop City Life mobile games for phone and tablet devices on both iOS and Android platforms; casual games under the Pogo brand name; social network games played on Facebook through Instant Games; MMO role-playing games developed by BioWare such as Star Wars: The Old Republic and Dragon Age: Origins; digital download add-on content through the Need for Speed franchise; Digital Deluxe edition products of various EA franchises including additional in-game content and downloadable expansion packs sold through the company's online store; Firemonkeys Studios' Real Racing 3 mobile game properties on various phone systems and tablets using Apple's iOS platform or Google's Android platform. Arts Inc. was is based in Redwood City, California

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