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Flexion Mobile (FLEXM) investor relations material

Flexion Mobile Q2 2025 earnings summary

Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
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Q2 2025 earnings summary29 Aug, 2025

Executive summary

  • Q2 2025 saw underlying business growth in both distribution and marketing, with progress on efficiency and continued expansion in constant currency terms despite FX headwinds.

  • New game launches contributed over USD 600k in monthly revenue, and the portfolio outperformed Google Play equivalents, highlighting a shift to alternative markets.

  • Strategic partnerships and game signings, including a Top 5 Grossing game and EA's Golf Clash, strengthened the portfolio to 34 games, with four Top 10 grossing titles expected in Q3.

Financial highlights

  • Q2 total revenue decreased by 4% year-over-year to GBP 17.1m, but increased by 4% in constant currency (USD).

  • Gross profit fell 31% year-over-year to GBP 2.5m, with gross margin dropping from 20% to 15%.

  • Adjusted EBITDA declined 104% to GBP -0.05m, and operating result improved to GBP -0.4m from GBP -0.8m.

  • Cash and cash equivalents at quarter-end were GBP 13.3m, with no debt.

  • H1 2025 revenue decreased 3% to GBP 35.0m, gross profit down 25% to GBP 5.6m, and adjusted EBITDA down 76% to GBP 0.7m.

Outlook and guidance

  • Revenue guidance for Q3 is USD 21-24 million, with expectations of improved performance post-summer.

  • Strategic positioning in alternative app stores and D2C channels is expected to drive future growth.

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Frequently asked questions

Flexion Mobile Plc is a UK-based company that operates a global distribution platform for third-party free-to-play (freemium) games on the Android market, primarily outside Google Play and China. The company's platform offers services such as game enabling, testing, updates, billing, channel management, compliance, customer service, and reporting for developers. Flexion Mobile also assists with in-game purchases (IAP) and advertising revenue through partnerships with major platforms like Amazon, Samsung, and Huawei. The company is headquartered in London, UK, and its shares are listed on the Stockholm Stock Exchange.

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