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Visual22 Oct 2025
Epiroc's cash spent on M&A
G5 Entertainment (G5EN) investor relations material
G5 Entertainment Q2 2025 earnings summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Q2 2025 earnings summary7 Aug, 2025
Executive summary
Revenue declined 1.7% sequentially in USD in Q2 2025, with a year-over-year decline of 11% in USD and 20% in SEK; North America accounted for 61% of Q2 revenue.
G5 Store's share of net revenue rose to 23% in Q2 2025, up from 15% a year ago, driving record gross margin and improved profitability.
Cash position at June 30, 2025 was SEK 247M, up from SEK 196M last year, despite a SEK 62.2M dividend payout; company remains debt free.
Sherlock revenue grew 2.4% sequentially in USD in Q2 2025 after game improvements and increased user acquisition spend.
Actively managed portfolio shrank just 0.2% sequentially in USD; management team strengthened with new hires in development, marketing, and growth.
Financial highlights
Gross margin reached a record 70% in Q2 2025, up from 67.8% last year, attributed to G5 Store's growth.
Operating profit (EBIT) was SEK 5.6M (2.4% margin), down from SEK 21.8M last year, mainly due to SEK/USD FX revaluation losses of SEK 10M; adjusted EBIT margin would have been 6.8%.
Cash flow before financing activities was SEK 25.7M, up from SEK 6.5M last year; net result for Q2 2025 was SEK 6.9M, with EPS of SEK 0.88.
Monthly average gross revenue per paying user (MAGRPPU) hit an all-time high of $68.9, up from $63.7 last year.
Revenue for Jan–Jun 2025 was SEK 492.0M, down 16% year-over-year; gross profit SEK 343.8M, down 14%.
Outlook and guidance
Focus remains on healthy profitability and sustainable growth into 2025, with continued improvements to active games and increased UA spend.
Twilight Land expected to launch globally before year-end; seven new game iterations in the quarter.
Third-party games to be added to G5 Store before year-end, with gradual revenue ramp-up expected.
UA spend to remain within 17–22% of revenue, with flexibility to adjust if opportunities arise.
G5 does not publish formal forecasts but aims for top-line stabilization and future growth through scalability and retention improvements.
How will new hires impact future growth?
When will 3rd party games be on G5 Store?
Explain the lower capitalization of expenses.
How will G5 report sales from 3rd-party games?
What's driving G5's smaller, higher-paying users?
What is the primary target for potential M&A?
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Next G5 Entertainment earnings date
Q3 20255 Nov, 2025
Next G5 Entertainment earnings date
Q3 20255 Nov, 2025
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Frequently asked questions
G5 Entertainment Group develops and publishes high quality free-to-play games for smartphones, tablets and personal computers that are family friendly, easy to learn, and targeted at the wider audience of both experienced and novice players. The company distributes its games through the G5 Store, Apple App store, Google Play, Amazon Appstore and Microsoft Store. The company’s portfolio includes popular games like Jewels of Rome®, Sherlock: Hidden Match-3 Cases, Jewels of the Wild West®, Hidden City®, Mahjong Journey®, The Secret Society® and Wordplay: Search Word Puzzle™.
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