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G5 Entertainment (G5EN) investor relations material
G5 Entertainment Q2 2025 earnings summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
Executive summary
Revenue declined 1.7% sequentially in USD and 11% year-over-year, with SEK 231.6M reported for Q2 2025, showing improvement over Q1.
Gross margin reached a record 70%, driven by G5 Store's growth and direct-to-consumer channel expansion.
EBIT was SEK 5.6M (2.4% margin), down 74% year-over-year, mainly due to SEK 10M FX revaluation losses; adjusted EBIT margin would be 6.8%.
Cash position strengthened to SEK 247M despite SEK 62.2M dividend payout; company remains debt free.
G5 Store revenue grew 38.5% year-over-year and 8% sequentially, with ongoing efforts to onboard third-party games.
Financial highlights
Revenue for Jan–Jun 2025 was SEK 492.0M, down 16% year-over-year; gross profit SEK 343.8M, down 14%.
Monthly average gross revenue per paying user reached $68.9, up from $63.7 last year.
Cash and cash equivalents at June 30, 2025 were SEK 247M, up from SEK 196M a year earlier.
Cash flow before financing activities was SEK 25.7M, up from SEK 6.5M last year.
Net profit for Jan–Jun was SEK 18.8M (EPS SEK 2.40), down from SEK 61.0M (EPS SEK 7.79) year-over-year.
Outlook and guidance
Focus remains on healthy profitability, sustainable growth, and new titles, with Twilight Land expected to launch globally before year-end.
Third-party games to be added to G5 Store before year-end, with gradual revenue ramp-up expected.
UA spend to remain within 17–22% of revenue, with flexibility to adjust if opportunities arise.
G5 aims for top-line stabilization and future growth through scalability and retention improvements.
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