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Porsche (P911) investor relations material

Porsche Pre-Close Call summary

Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
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Pre-Close Call summary10 Oct, 2025

Executive summary

  • Delivered 212,500 vehicles globally in Q1–Q3, with electrified models comprising 35% of deliveries and strong Macan growth.

  • Macan sales rose 18% YTD Q3 2025, while Cayenne deliveries declined due to prior-year catch-up effects.

  • China saw a 26% decline in deliveries amid a tense luxury market, but focus remains on value-oriented sales.

  • Strategic realignment completed in Q3, with significant short-term financial burdens for long-term competitiveness.

  • Upcoming launch of all-electric Cayenne and Black Editions for Taycan and Cayenne, with continued focus on innovation and individualization.

Trading performance and revenue trends

  • Revenues per vehicle and group revenues reflect a value-over-volume strategy and premium product mix.

  • North America remains the largest market, with a 5% year-over-year growth in deliveries.

  • Overseas and Emerging Markets achieved a new all-time high in deliveries.

  • Porsche increased global market share in five of six model lines despite rising competition.

  • Wholesale volumes expected to remain slightly below retail, in line with value-driven sales strategy.

Profitability and margins

  • Strategic realignment to result in up to €1.8 billion in incremental expenses in FY25, booked in Q3.

  • Group return on sales guidance for FY25 includes €3.1 billion in extraordinary expenses and high triple-digit million euro impact from US tariffs.

  • Guidance for group return on sales is at the lower end of the range, with automotive net cash flow guidance at 3–5%.

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Frequently asked questions

Pushing Boundaries and Defining Automotive Luxury

Porsche AG is a renowned luxury automotive manufacturer that specializes in high-performance sports cars, SUVs, and sedans. The company's menu of vehicles features a range of meticulously crafted models, known for their powerful engines, exceptional handling, and timeless design. Porsche's menu includes iconic sports cars like the 911, the Cayman, and the Boxster, as well as SUVs like the Macan and the Cayenne. These vehicles embody the spirit of driving pleasure and exhilaration, attracting discerning customers who appreciate the combination of performance, craftsmanship, and prestige.

Automotive and Financial Services

Porsche operates through two main business segments: Automotive and Financial Services. The Automotive segment involves the design, development, production, and sales of Porsche vehicles worldwide. The Financial Services segment provides financing, leasing, insurance, and mobility services tailored to meet the needs of Porsche customers.

Excellence, quality, and exclusivity

Porsche follows a distinctive business model that centers around engineering excellence, premium quality, and exclusivity. The company's vehicles are meticulously handcrafted, incorporating advanced technologies and luxurious materials. Porsche's commitment to precision and performance has made it a symbol of automotive excellence.

Further reading: The Porsche Family's Race to the Top

Porsche AG has a rich heritage that dates back to 1948 when the first Porsche sports car, the 356, was introduced. Since then, the company has built a reputation for pushing the boundaries of automotive engineering and design, consistently delivering vehicles that combine power, elegance, and innovation.

In addition to its automotive expertise, Porsche has diversified its portfolio to include luxury lifestyle products and experiences. The company offers branded accessories, clothing, and merchandise, allowing enthusiasts to embrace the Porsche lifestyle beyond the realm of automotive ownership.

Within the luxury automotive industry, Porsche AG has notable peers, including: Ferrari, Aston Martin Lagonda, and BMW.

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