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Sprinklr (CXM) investor relations material
Sprinklr Citi’s 2025 Global Technology, Media and Telecommunications Conference summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Citi’s 2025 Global Technology, Media and Telecommunications Conference summary4 Sep, 2025
Transformation strategy and progress
Transformation follows a three-phase approach: business optimization, transition (burn-in), and acceleration, with most optimization completed in the first nine months and transition expected to last four to six quarters.
Direct engagement with over 250 customers has provided feedback to improve execution and business management, with early signs of positive change expected to show in 3Q, 4Q, and 1Q.
Project Bearhug, a go-to-market initiative, targets the top 700 accounts (covering 90% of revenue) to improve renewals, adoption, and customer satisfaction.
Pipeline generation has rebounded to pre-3Q, 4Q levels, indicating positive momentum for the second half of the year.
A fundamentally different company is anticipated by spring and summer next year as transformation efforts mature.
Product innovation and AI leadership
The platform is AI-native, leveraging years of AI development and unstructured social data to unify customer engagement across CCaaS, feedback management, and digital support.
Large-scale CCaaS implementations (1,000–10,000 seats) have been won due to disruptive, differentiated AI-driven solutions.
The unified platform enables a comprehensive view of the customer across all channels, positioning the company as a leader in the next wave of customer experience.
AI is seen as an additive technology wave, not a replacement, with embedded AI-native solutions providing a competitive advantage.
Rapid uptake of AI-driven features in social and CCaaS is driving customer wins and satisfaction.
Growth potential and market opportunity
The business is positioned for significant upside, with a current valuation at 2x revenue and ambitions to move into double-digit growth.
Leadership is being strengthened to support scaling to $1.5 billion and beyond, with a focus on execution, customer engagement, and trust.
New products like customer feedback management are expected to be disruptive, complementing strong starts in digital support and CCaaS.
If execution improves, the company could trade at 4.5x–6x revenue, similar to peers who have undergone successful transformations.
The company maintains a strong balance sheet, enabling potential acquisitions and further growth.
What specific proof points confirm the business bend?
How does AI-native CCaaS disrupt incumbents?
Next steps to reach 55-60% cultural buy-in?
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Q3 20263 Dec, 2025
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Frequently asked questions
Sprinklr Inc operates a social software platform that enables the world's leading brands and organizations to publish content in context and on-demand, across any channel – social, mobile and web. The Sprinklr platform includes a powerful publishing, workflow, analytics and media management functionality that empowers brand marketers to act with agility and achieve business impact. Sprinklr's service layer is delivered as a SaaS solution through the cloud. Sprinklr Inc was founded in 2009 and is headquartered in New York.
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