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Super Retail Group Limited (Super Retail) is an Australian-based company known for its retail offerings across the automotive, sports, and outdoor leisure sectors. The company operates under several well-known brand names including Supercheap Auto, BCF (Boating, Camping, Fishing), Rebel, and Macpac, catering to a wide range of consumer needs from auto parts and accessories to sporting goods and outdoor equipment. Super Retail's product range encompasses everything from fishing and boating equipment, such as fishing rod holders and bilge pumps, to sporting goods including footwear and apparel, as well as fitness accessories. Super Retail Group is headquartered in Strathpine, Queensland, Australia, and its shares are listed on the Australian Securities Exchange.
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Ticker symbol
SUL
Country
🇦🇺 Australia