Visa (V) Baird 2024 Global Consumer, Technology & Services Conference summary

Strategic priorities and leadership insights

• Global strategy spans near-term to 10+ year horizons, leveraging teams across regions and business units.

• Unique internal perspective highlights Visa's scale, with operations in 200 countries, 16,000 bank relationships, and 130 million merchant locations.

• Emphasis on collaborative, technology-centric culture and the complexity of adapting to diverse regulatory environments.

• Balancing global scale with local market adaptation is a key strategic challenge.

Growth drivers and market opportunities

• Growth is driven by consumer payments, commercial and money movement solutions (CMS), and value-added services.

• Consumer payments remain core, with $20 trillion in global addressable market opportunity, half still in cash and check.

• New flows, especially B2B payments, represent a $200 trillion opportunity, with significant potential outside the US.

• Small business digitization and new product offerings like Tap to Everything target micro businesses.

• Value-added services reinforce the core business, focusing on fraud, security, and processing support.

Network of networks and technology strategy

• Visa shifted to a network of networks model, opening VisaNet via 1,400 APIs for partners to access services modularly.

• Expansion includes building service layers that integrate with other domestic and real-time payment networks.

• Visa Direct exemplifies this strategy, enabling push payments to over eight billion endpoints globally.

• Applications and services are built to ride on top of various payment rails, enhancing reach and flexibility.